Mercedes-Benz hopes for revival of consumer sentiment during festive season


PTI, Sep 9, 2020, 9:24 PM IST

Mumbai: German luxury carmaker Mercedes-Benz on Wednesday said it is optimistic that the gradual unlocking of markets and the festive season will revive consumer sentiment, which remains weak amid the COVID-19 pandemic.

The domestic automobile industry is facing the twin blow of deceleration in the economy and pandemic, with all categories, except tractors, reporting de-growth in August over the same period last year even as it witnessed some recovery month-on-month.

Retail sales of passenger vehicles (PV) declined 7.12 per cent to 1,78,513 units in August as compared to the same month last year, according to data released by automobile dealers’ body FADA on Wednesday.

“As markets gradually unlock with the onset of the festive season, this is also the time when customers want to celebrate and we are optimistic this in-turn will drive market sentiments,” Mercedes-Benz India Managing Director and Chief Executive Officer Martin Schwenk said in a release on Wednesday.

“At Mercedes-Benz India, we are unlocking across markets, following all the social distancing protocols and adhering to all safety and sanitisation measures,” he added.

The carmaker said it has launched a new integrated campaign ‘Unlock with Mercedes-Benz,’ which is aimed at reviving consumer sentiment ahead of the festival season.

“‘Unlock with Mercedes-Benz’ offers some of the most customised financial solutions for owning a Mercedes-Benz under the agility offer, with easy EMI and comprehensive cost of ownership options,” the company said in the release.

Under this, Mercedes-Benz C and E-class and GLC models class can be acquired at EMIs starting at Rs 39,999, Rs 49,999 and Rs 44,444, respectively, along with complimentary first-year insurance.

The rate of interest on the EMIs stands at only 7.99 per cent, Mercedes-Benz said.

Udayavani is now on Telegram. Click here to join our channel and stay updated with the latest news.

Top News

Maha: 11 villages in Solapur district seek basic facilities or nod to merge with Karnataka

India submits reply in Nirav Modi’s UK extradition appeal

Centre ‘takes back’ Rs 1,000 cr granted to AP

Min Kota directs officials to speed up implementation of free electricity distribution scheme

Noted economist, former Union minister Alagh passes away

Hospet: Muthalik urges Centre to ban live-in relationship in India

Border row: Maha suspends state-run bus services to Karnataka


Related Articles More

Markets settle lower; Sensex falls for third day

World Bank upgrades India’s GDP growth forecast to 6.9% for FY23

Markets trade lower in early trade; Sensex falls over 444 points

India’s services sector output growth hits 3-month high in Nov on strong demand

UAE emerges second biggest tea importer from India after CIS bloc

MUST WATCH

Bihar: thieves steal oil from moving goods train

tips to learn Flip easily!

Belagavi: Outrage outpours as stone pelted, black ink thrown at Maha registered vehicles

Rishab shetty family visit Anegudde temple

Do you know what makes a beagle dog special?


Latest Additions

Maha: 11 villages in Solapur district seek basic facilities or nod to merge with Karnataka

India submits reply in Nirav Modi’s UK extradition appeal

Centre ‘takes back’ Rs 1,000 cr granted to AP

Min Kota directs officials to speed up implementation of free electricity distribution scheme

Noted economist, former Union minister Alagh passes away

Thanks for visiting Udayavani

You seem to have an Ad Blocker on.
To continue reading, please turn it off or whitelist Udayavani.