Cristiano Ronaldo’s one gesture wipes $4 bn off Coca cola’s market value

Team Udayavani, Jun 16, 2021, 5:03 PM IST

Source: Twitter

Coca-Cola, the Euro 2020 sponsor lost a whopping $4 billion in its market value on Tuesday, June 15 as star footballer Cristiano Ronaldo moved the two glass bottles of Coca-Cola during a press conference and held up a bottle of water.

Ronaldo, who is a known fitness enthusiast, during the press conference after the UEFA Euro 2020 match against Hungary , can be seen sliding the Coca-Cola bottles aside, taking the brand’s name before picking up a bottle of water and saying “Agua.”

The short video clip of the incident surfaced on the internet.

According to IANS report quoting Spanish newspaper Marca, this led to Cola’s shares taking a dive, leaving the company with billions of dollars in losses.

In a statement, Coca-Cola which is one of the official sponsors of Euro 2020 said, “Players are offered water, alongside Coca-Cola and Coca-Cola Zero Sugar, on arrival at our press conferences.” The spokesperson further said that people have different tastes and needs.

Coca-Cola’s share price dropped to $55.22 from $56.10. The market value of the brand saw a dip of $4 billion from $242 billion to $238 billion.


Udayavani is now on Telegram. Click here to join our channel and stay updated with the latest news.

Top News

Aussies Hijikata, Kubler win Australian Open men’s doubles

Rashtrapati Bhavan’s Mughal Gardens renamed ‘Amrit Udyan’ to open for public from January 31

Sabalenka beats Rybakina for Australian Open women’s title

Grand inauguration of Kaustubha Residency – hotel & commercial complex at Katapady on Jan 29

Karnataka: Amit Shah takes part in road show in Kundgol, hits out at Cong and JD(S) for dynasty politics

DU forms 7-member panel to probe ruckus outside Arts Faculty over BBC documentary screening

One pilot killed in IAF’s Sukhoi, Mirage aircraft crash in MP

Related Articles More

Goa: Collector transferred for circular seeking donations for R-Day event

Indian mother-daughter duo’s 26,000 ice cream-stick rangoli enters Singapore Book of Records

Axar Patel ties the knot, starts a new innings with Meha Patel

Delhi: Upset over delay, passenger falsely tweets flight hijacked; arrested

Himachal’s sole 2023 Padma awardee credited with reviving traditional ‘Nau-Anaj’ intercropping method


Villagers election boycott warning for road

Sand art | Malpe Beach Uthsava 2023 | Udupi – Udayavani

Various competitions, activities in Beach Utsava!

Melody King Rajesh Krishnan

Shakalaka Boom Boom Movie Review| |Premier Show Manipal

Latest Additions

Aussies Hijikata, Kubler win Australian Open men’s doubles

Attempts being made to create differences among people, ‘mantra of unity’ is ultimate antidote: PM Modi

2 held for cheating people on pretext of selling iphones on discounted rates

BJP releases list of 48 candidates for Tripura Assembly polls

Counsel ‘decourted’ for donning jeans in Gauhati HC

Thanks for visiting Udayavani

You seem to have an Ad Blocker on.
To continue reading, please turn it off or whitelist Udayavani.