Disney+ Hotstar to offer free access to Asia Cup and ICC Men’s Cricket World Cup for mobile users
Press Release, Jun 9, 2023, 9:01 PM IST
Bengaluru: Disney+ Hotstar today announced that the Asia Cup and ICC Men’s Cricket World Cup tournaments being held later this year, will be made available as free-to-view to all mobile phone users accessing Disney+ Hotstar.
The move to lift the paywall for mobile-only viewers of both, the Asia Cup and the ICC Men’s Cricket World Cup, is aimed at further democratizing the game of cricket and making it accessible to as many mobile users in India as possible for the duration of the season.
“Disney+ Hotstar has remained at the forefront of the rapidly evolving OTT industry in India and the various innovations we have introduced to continue enhancing the viewer experience has allowed us to delight our audiences across the region. Making the Asia Cup and ICC Men’s Cricket World Cup available to a wider audience, we believe, will help us grow the overall eco-system,” said Sajith Sivanandan, Head of Disney+ Hotstar.
Disney+ Hotstar has created strong viewership momentum for cricket properties, with successful tournaments including the Asia Cup 2022, ICC Men’s T20 World Cup 2022, and ICC Women’s T20 World Cup 2023. The recently concluded India vs Sri Lanka, India vs New Zealand as well as India vs Australia tournaments also fared well for the platform.
Udayavani is now on Telegram. Click here to join our channel and stay updated with the latest news.
Top News
Related Articles More
There is a lot left in the tank: Du Plessis on RCB snaping six-game losing streak
Yuvraj identifies Surya, Bumrah as key to India’s prospects in T20 World Cup
IPL 2024: I’ll sleep better, says Faf du Plessis
IPL 2024: Patidar, spinners help RCB snap six-match losing streak
Gukesh credits Vishwanathan Anand for his Chess journey
MUST WATCH
Latest Additions
Patanjali Foods to evaluate proposal to buy Patanjali Ayurved’s non-food business
Congress to discuss candidates for Amethi, Raebareli seats on Saturday
BJP’s CT Ravi Booked for Promoting Hatred and Enmity Through Social Media Post
Elections held in 14 LS segments in Karnataka, voter turnout nearly 64 per cent till 5 pm
‘PM is scared, may even shed tears on stage’: Rahul Gandhi’s fresh salvo at Modi